Resources
Feb 15, 2025
Kashio Catering - Logo Mascot
Kashio Catering Services, a beloved local caterer, was ready to scale, but their branding didn't match their ambition. We stepped in to design a new logo and mascot.
Story
For years, Kashio Catering Services has been a beloved, go-to choice for events right here in the Bauan community, building a strong reputation on their exceptional reliability and quality. However, as the business began to scale and set its sights on larger, more formal corporate clients and weddings, their existing branding felt too simple and could no longer convey the premium experience they provided.
Our challenge was to forge a new visual identity that could bridge this gap. We developed a sophisticated new logo and a charismatic mascot, strategically incorporating a rich color palette of bold red and elegant gold. The red was chosen to represent their passion for food and vibrant celebrations, while the gold touch communicates the premium quality and excellence they bring to every event. The final identity now successfully appeals to a broader, high-end market while still feeling warm and trustworthy, capturing the friendly spirit their local customers have always loved and giving Kashio a brand they can grow with for years to come.
